We’ve all seen the comedy sketch where the actor, pretending to be a ketchup bottle, stops everyone mid-scene because he can’t find his motivation. We all laugh, finding motivation is funny.
But one of the wonderful things about the recent series of webinars has been the questions you have sent in, and one thing that’s pretty clear is that motivation is a big problem for people starting out in the internet business. Much more so than we thought.
I’m not just talking about fear of failure here, that’s something quite different. I’m talking about finding the mental attitude that gets you to work after work , to add yet more tasks to a hectic life, to play less and produce more; all things you have to do when you’re still working a nine to five job, but trying hard to escape.
Because it is hard work, whatever the other internet gurus tell you, so how can you find the right motivation?
It’s always interesting when scientific research and the gurus of academia catch up to what you and I have always known – in this case I found an interesting post on Yaro Starak’s blog which pointed out the new research shows – guess what?
Material reward is not enough.
There is more to life than money.
I suspect that this view depends very much on your current situation. If you’ve no job, no income and a family to support, it seems there is little more to life than the desperate need for everything money can buy – making money a superb motivator. Maybe money can’t buy you happiness, but it can help you feel miserable in great comfort.
But move on from that – and people do, does the situation remain the same?
The question I get asked most often is ‘How do I find stuff to write about? My business is XXX and I really don’t like it much or know much about it.’
And that’s the webstore problem in a nutshell.
You can wrap it up in any fancy terminology you like, but most people start an online business because they want money. They may call it financial independence, but it boils down to the same thing. They choose a business model and a product for entirely financial reasons.
And as a motivation, that works. For a while. But then it gets to be a chore. You have no interest in the subject, you spend hours trying to learn stuff, and as a result you are very very open to those who tell you they can do it all for you, if you just part with a few thousands of dollars.
Or you give up before you get to success. Yes, some gurus will admit that it really isn’t that hard, i’ts just that most people give up too soon.
Now I’m not trying to say that money isn’t useful, or important, or that you should ignore financial concerns when you plan your ebiz. Far from it.
But really it doesn’t have to be a chore. The old adage about doing something you love and you’ll never work a day in your life, can be true.
Humans aren’t about stuff. They’re about feelings and concepts; about love, and beauty and feeling fulfilled.
Yes, I know it sounds corny but remember another saying – that a man on his deathbed never regrets missing time at the office. So what if it is corny – this is Valentines week and I can mention the L word if I want.
Now the good news! An internet business can be the key to a new life which provides everything you need, and no, I’m still not talking about money here.
I’m talking about
- a way to express yourself
- a way to be creative
- a way to be fulfilled
- a way to have fun
- a way to be free
but you have to choose wisely – don’t do something you don’t want to do, just because you think it’s a route to easy money.
Research your products and ideas around things you like, in fact, start with things you are passionate about. If you can’t find the right thing, look for something you can get passionate about. Something you love which solves a problem for other people.
Yes, you will have to do things you don’t enjoy at first, but it’s temporary. Once you have made some money you can outsource the tasks you hate and concentrate on those you love.
There’s nothing wrong with money unless you lose site of the fact that it’s not money you want – it’s a means to an end, and so is doing business on the internet.
What’s your motivation?